Tips:
Use the active voice in your press release.
Start with a brief description of the news story, then say who announced
it, and not the other way around.
Make sure the first 10 words of your press release are effective, as they
are the most important.
Avoid using too many adjectives.
Describe the facts.
Give as much Contact information as possible: who to contact, email,
web site address.
(For further details look at the document "Press Release Sample". |
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